In Episode 2 of The Great Food Revolution, follow the fierce competition in the food industry. Last year alone, a staggering 18,000 new products were developed for our supermarket shelves. Food manufacturers are in a battle to win consumer loyalty like never before. Exotic, organic and fair-trade are on everyone’s lips. Large grocers must stay atop trends to compete with smaller, specialty food boutiques. And new to the game are the “locavores” — an increasingly important collection of farmers, urbanites and chefs who favour locally grown produce.